eAdvisor - That's a Great Question |
||
What Day of the Week Should an eNewsletter Be Sent?Every day is a good day to send an eNewsletter. View the different days of the week below to see the pros and cons of each day. Monday (pros): People with the Monday blues could also use a pick-me-up before diving into work. Monday (cons): Thanks to weekend mail, the inbox is at its fullest on Monday. The eNewsletter may get lost in the volume. Tuesday (pros): Tuesday is the best send date according to Alder Consulting. Additionally, workers have usually cleared out the inbox. Tuesday (cons): With Tuesday being identified as a good day to send, readers may receive numerous eNewsletters. Wednesday (pros): Wednesday is considered the best day by eROI. A good eNewsletter may help with a mid-week slump. Wednesday (cons): With Wednesday being recognized as a good day to send, readers may receive a flurry of eNewsletters. Thursday (pros): Thursday is identified as the 3rd best day to send eNewsletters. People may also be looking for a quick break from the week's stresses. Thursday (cons): Employees might be so engrossed in work that reading an eNewsletter may be considered a distraction. Friday (pros): Friday performs well according to ClickZ. It is also a day for wrapping up the work week, including reading eNewsletters. Friday (cons): Many employees may have already moved into the "weekend" mode or leave early. Saturday (pros): Saturday is a good day for sending eNewsletters that pertain to matters outside the office, such as personal or business opportunities. Saturday (cons): Saturday is usually reserved for personal items and errands. It may be difficult to get readers thinking about business. Sunday (pros): Sunday is a good day for information that subscribers will read at home. Additionally, the eNewsletter will be higher in the inbox come Monday. Sunday (cons): Sunday is a religious time or day of relaxation. It may be difficult to get readers thinking about business. |
||
|
(If your operating system does not support using a Print button,
|
||
|
|
||