How do you close a sale? For Pro Sports MVP Entertainment & Promotions, a full-service marketing firm that provides sports and entertainment personalities for events and promotions, the key is providing the best customer service possible — even before a … Read more.
You’ve heard about the growth of B2B blogging and the many benefits it provides. If you’re still unsure if implementing a blog program is the right move for your company, you’re not alone. Many companies are understandably apprehensive when it … Read more.
The 90s was a time for really great things: the Backstreet Boys, scrunchies, frosted tips, and one of the greatest tools in any a business’s arsenal — the blog. What was originally known as the “weblog,” shortened to “blog” years … Read more.
The internet is a strange and unpredictable place. It’s easier than ever for users to consume and generate online content, and virtually any topic typed into a search engine can result in thousands of hits. But with billions of people … Read more.
So you’re producing original content for your blog or website, or for another medium. That’s great! That’s the first step to solidifying your brand image and promoting communication with your target market — but not the only step. In order … Read more.
You’re an expert in your field, but how do you convey that information to potential customers? You need to reach your readers in as many ways as possible so that you always remain top of mind when they experience a … Read more.
The 2012 blogging numbers are in: 60 percent of businesses have a company blog. Awesome. An astonishing 65 percent haven’t updated theirs in a year. Yikes. Ghost blogs. You can almost hear the readers clicking away from those sites. Are … Read more.