Tomorrow is Valentine’s Day, the day when people all over the world express their feelings for the people they love! Here at Proven Systems, we feel a lot of love, too — love for the amazing clients we are so … Read more.
On LinkedIn the other day, I saw a discussion that piqued my interest: Can you use ONE WORD to describe the biggest challenge facing B2B Marketing today? Just one word. What would you choose? The comments were many and varied. … Read more.
There’s an old saying about friendship advising we should “make new friends but keep the old. One is silver, the other is gold.” The same is true for customers. Generating new customers ensures a healthy sales funnel. But old customers … Read more.
It is imperative to educate prospects so that when they are ready to make a purchase, your company is the one and only option they consider. Establish an email communication plan that aims to educate prospects and customers rather than … Read more.
Founded more than 80 years ago, The Dingley Press has endured both growing pains and growing spurts en route to becoming the fifth largest catalog printer in the United States. Based in Lisbon, Maine, The Dingley Press and its 400+ … Read more.
Think about a positive relationship in your life. What makes it positive? Likely there’s a foundation of trust and respect that has been built over time. When you trust and respect a person, you value and believe what he or … Read more.
Content marketing: It’s a hot topic in marketing circles these days. But what exactly is it, and is it a legitimate marketing method or just a trendy buzz word? Wikipedia defines content marketing: “Content marketing subscribes to the notion that … Read more.
