Don’t Market to Organizations-Talk to People!
by Regina Neenan | Jan 28, 2013 | B2B Marketing
The communications you have with clients and prospects inform their perception of your company. Does your company come across as impersonal, with automated emails and a lengthy, recorded phone tree? Have you ever received emails or phone calls that start with, “I’d...Interview with a Salesman
by Regina Neenan | Nov 12, 2012 | Lead Generation
In September, Proven Systems hired Todd Bowolick in our sales department. We’re happy to add him to our team: he has extensive experience in B2B sales and marketing. I decided he’d be the perfect person to discuss how content marketing integrates into the modern sales...Endorsements
"I just wanted to say, since you took over L & L's blog and social media we find ourselves actually stopping to read the articles you post, and quite enjoy them! For what it is worth, Great Job. We really appreciate the work you have put into this."
"The newsletter is probably the most important marketing tool we have today."
"Proven Systems is unbelievably easy to work with. After the first two issues, they [Proven Systems] knew more about what I want in the newsletter, as far as content, than I do. Sometimes the 'creative' companies are very hard to work with. It's really nice not to have to fight to get the type of copy and articles I want."
"Nice job! You guys are true pros at communicating the essence of what we do in an easily readable and entertaining fashion. And it's so nice to read someone else's fresh words rather than the same ol' ones we've used for 20 years to talk about this stuff."
"Our sales reps have new tools to use on their sales calls ... and our high-level executive customers are more engaged with Corporate Express every time they see a new issue."
"Anytime I find an exemplary company, I am more than happy to spread the word. Working with Proven Systems has been a smooth process ..."
"The response is almost instantaneous. There's not much lag time between when the eFlier is sent and when leads come in. And we get spikes in our website traffic every time an eFlier or the eNewsletter goes out."
"Proven Systems did a great job, ensuring we got our newsletter produced. Not only did I receive great feedback from senior management, it was very well received by our readers."
"We've gotten some good leads from the website as a response to the newsletter."
"Our eNewsletter, The Scope, is a great way for us to share industry news, company news, technology innovations and more with a large audience."
"Before we starting using Proven Systems, we were getting little in terms of feedback from our newsletters and blogs. Proven Systems has worked with us to produce quality blogs and newsletters and we’re getting much better feedback. Best of all is that they understand our business and work with us to write blogs and newsletters that reflect our values and philosophy."
"The newsletter is fabulous! You listened to everything I said and implemented effectively — which is a difficult skill to find. It was effortless on my part and turned out beautiful. Other than the initial calls, I spent less than 10 minutes on this issue. I’m very impressed with the results and would be happy to send you referrals."
"We get a lot of feedback from customers and prospects praising the content of the eNewsletter and noting how useful it is to them. We have managed to organically grow our distribution list from 20,000 to more than 50,000!"
"For the past ten years, I have been trying to publish an eNewsletter ... then I received information on Proven Systems and decided to try their services. Within 60 days of hiring them, our eNewsletter was completed and sent."
"After launching our new newsletter we instantly received a sales lead that quickly became a valuable client! Working with the team at Proven Systems makes the experience of creating a custom newsletter painless and fun. They are creative, responsive, and take amazing pride in the product they put out. I feel confident in saying you cannot get better service nor a better product out there."
"The Proven Systems' team manages everything from start to finish for us. Their writing is superb, their ability to manage our list is key."
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