Why Is It Important to Make eNewsletter Interactive?
by Regina Neenan | Apr 26, 2012 | Lead Generation
Adding an interactive element that sparks interest and evokes a response among recipients is the heart of lead generation through email marketing. By adding a valuable, no-strings-attached offer on the main page of your email newsletter, you will start building a...Endorsements
"For the past ten years, I have been trying to publish an eNewsletter ... then I received information on Proven Systems and decided to try their services. Within 60 days of hiring them, our eNewsletter was completed and sent."
"The Proven Systems' team manages everything from start to finish for us. Their writing is superb, their ability to manage our list is key."
"The newsletter is fabulous! You listened to everything I said and implemented effectively — which is a difficult skill to find. It was effortless on my part and turned out beautiful. Other than the initial calls, I spent less than 10 minutes on this issue. I’m very impressed with the results and would be happy to send you referrals."
"I just wanted to say, since you took over L & L's blog and social media we find ourselves actually stopping to read the articles you post, and quite enjoy them! For what it is worth, Great Job. We really appreciate the work you have put into this."
"We've gotten some good leads from the website as a response to the newsletter."
"The newsletter is probably the most important marketing tool we have today."
"Our sales reps have new tools to use on their sales calls ... and our high-level executive customers are more engaged with Corporate Express every time they see a new issue."
"We know that when you need a job done, whether its jet interior design, custom painting, or mechanical servicing, you call in an expert. We discovered, through a referral, that when you need an expert in newsletter marketing, you call Proven Systems."
"Nice job! You guys are true pros at communicating the essence of what we do in an easily readable and entertaining fashion. And it's so nice to read someone else's fresh words rather than the same ol' ones we've used for 20 years to talk about this stuff."
"Before we starting using Proven Systems, we were getting little in terms of feedback from our newsletters and blogs. Proven Systems has worked with us to produce quality blogs and newsletters and we’re getting much better feedback. Best of all is that they understand our business and work with us to write blogs and newsletters that reflect our values and philosophy."
"In today's economy we are all challenged to do more with less. As a business partner, Proven Systems provides valuable insight, recommendations and research that provides for a polished, well thought-out newsletter that allows me to concentrate on our core business."
"The response is almost instantaneous. There's not much lag time between when the eFlier is sent and when leads come in. And we get spikes in our website traffic every time an eFlier or the eNewsletter goes out."
"Anytime I find an exemplary company, I am more than happy to spread the word. Working with Proven Systems has been a smooth process ..."
"Proven Systems did a great job, ensuring we got our newsletter produced. Not only did I receive great feedback from senior management, it was very well received by our readers."
"We received 4 leads the first day that our newsletter was sent! It looks better than it ever has, the articles have been extremely well received by our readers, and Proven Systems made the entire process so painless for me!"
"Proven Systems is unbelievably easy to work with. After the first two issues, they [Proven Systems] knew more about what I want in the newsletter, as far as content, than I do. Sometimes the 'creative' companies are very hard to work with. It's really nice not to have to fight to get the type of copy and articles I want."
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